Ética para la gente: transmisión de conceptos de conciencia social a través de dinámicas transmedia

This project seeks to bring concepts and ideas about ethics, good life, values and social awareness to the people, through methods and differents forms of communication. For the development of this project, a series of investigations about media and new media...

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Autor Principal: Espinosa Gaviria, Luis Miguel
Otros Autores: Restrepo Imery, Alejandro
Formato: info:eu-repo/semantics/bachelorThesis
Idioma: spa
Publicado: Universidad de San Buenaventura - Cali 2016
Materias:
Acceso en línea: http://hdl.handle.net/10819/3116
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Sumario: This project seeks to bring concepts and ideas about ethics, good life, values and social awareness to the people, through methods and differents forms of communication. For the development of this project, a series of investigations about media and new media were developed, but the main dynamic is based on transmedia storytelling and the use of different elements within the narrative world. To form the narrative world, a number of media that can be integrated together were created. The elements are: a character, a mobile app, a Twitter account, an infographic, a web blog, a t-­‐shirts series and a mural proposal. Also, this document presents another elements that may be constructed in the future to complement, expand and enrich the present universe.