El desarrollo como fuente de competitividad
The purpose of this research is to find the right way to sell exploration areas and generate , develop and use the resources that lie in each region in order to create a more dynamic marketing competitiveness of Valle del Cauca and generates a wide territorial coverage , thus benefiting to Colombia...
Autor Principal: | Silva Ortiz, Daniel Felipe |
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Formato: | info:eu-repo/semantics/article |
Idioma: | spa |
Publicado: |
Universidad de San Buenaventura - Cali
2017
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Materias: | |
Acceso en línea: |
0123-5834 |
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Sumario: |
The purpose of this research is to find the right way to sell exploration areas and generate , develop and use the resources that lie in each region in order to create a more dynamic marketing competitiveness of Valle del Cauca and generates a wide territorial coverage , thus benefiting to Colombia . Guadalajara de Buga , for its location , has a natural competitiveness (called geographic competitiveness ) because it is a required pass point for anyone who goes into the country from the west . Mega-projects proposed for this region: dry port and dual carriageway Buenaventura-Buga , are based on the use of the geographical competitiveness in order to promote sustainable development and efficiently exploit their geographical location , which would transform the marketing by Pacific Basin in something more dynamic and would make Buenaventura port one of the most influential and important country. |
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