Competitividad de las PYME de la ciudad de Cartagena
This article seeks to demonstrate how the conditions of small and medium enterprises (SMEs) influence their competitiveness, in the city of Cartagena, through an analysis of existing markets and a comparison of the potential that each of them presents in terms of innovation, quality of its products,...
Autor Principal: | Osta Castillo, Carlos Eduardo |
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Formato: | info:eu-repo/semantics/article |
Idioma: | spa |
Publicado: |
Ciencias Administrativas, Económicas y Contables
2019
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Materias: | |
Acceso en línea: |
http://hdl.handle.net/10819/6902 |
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Sumario: |
This article seeks to demonstrate how the conditions of small and medium enterprises (SMEs) influence their competitiveness, in the city of Cartagena, through an analysis of existing markets and a comparison of the potential that each of them presents in terms of innovation, quality of its products, services, training and motivation of its employees; because this can generate added value in their products and services and therefore increase competitiveness. The research is of a descriptive type and arises from the visible needs of the markets and the behavior of its officials. This research analyzes the competitiveness of SME in the city of Cartagena. |
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