Video documental sobre el grupo huasipungo

This thesis work is a research prior to obtaining the Bachelor’s degree in social Communication, whose main objective is the realization and production of a documentary video of the musical group call Huasipungo or Huasipungo cultural Center as a communication tool that opens the window to allow...

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Autor Principal: Rodríguez Mantilla, María Grabriela
Otros Autores: Romero Santos, Juan Francisco
Formato: bachelorThesis
Idioma: spa
Publicado: 2014
Materias:
Acceso en línea: http://dspace.ups.edu.ec/handle/123456789/6559
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Sumario: This thesis work is a research prior to obtaining the Bachelor’s degree in social Communication, whose main objective is the realization and production of a documentary video of the musical group call Huasipungo or Huasipungo cultural Center as a communication tool that opens the window to allow discussion concerning the revaluation of Popular Ecuadorian Culture. This paper has as theoretical support the Popular Communication approach from different forms of expression, which help build the imagination of popular culture through alternative media. It starts from an analysis of the mass media as entities massification and globalization as ways of living and how these facts affect the construction of popular culture, because through the mass they have generated processes that away from cultural realities which are developed in the country and building a reality from everyday life, coexistence, development of people.