Plan de marketing para la promoción y difusión de la plataforma virtual de capacitación de la Fundación FINESEC para la asistencia de personas con discapacidad en el Distrito Metropolitano de Quito
The acknowledge of the society about many useful tools of disabilities trainings to offer a better service to people with disabilities in different enterprises where they develop daily professional activities and to offer them a better life quality in their homes, is the main cause why people do...
| Autor Principal: | Velasco Pucuji, María Fernanda |
|---|---|
| Otros Autores: | Tipán Llanga, Klever Fabián |
| Formato: | bachelorThesis |
| Idioma: | spa |
| Publicado: |
2015
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| Materias: | |
| Acceso en línea: |
http://dspace.ups.edu.ec/handle/123456789/9443 |
| Etiquetas: |
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| Sumario: |
The acknowledge of the society about many useful tools of disabilities trainings to
offer a better service to people with disabilities in
different enterprises where they
develop daily professional activities and to offer them a better life quality in their
homes, is the main cause why people do not appreciate these tools and do not pay
attention touse them.
The problem mentioned is in
reference to the people with disabilities because they do
not count with positive options in terms of specialized assistance, this is why the
present marketing plan will be used to spread and to promote the virtual platform of
the FINESEC Foundation. This
will be with the objective to integrate the society with
people with disabilities, thought out trainings and information to have better
relationships with them and in this way to get a change in the mind of the citizens
being respectful with culture divers
ity.
With the elaboration of this marketing plan we will give our proposals, opinions
comments, and criteria to improve and develop new ways and methods to acquire
better tools to get information via online and in this way to have a better guide to assist
our
friends, family members and people in general that have disabilities.
And finally
With the elaboration of this plan we pretend to integrate families,
professionals and society in general to have adequate information about people with
disabilities that
let us have a better relationship, creating a efficient, effective and
warm environment
.
It is important to understand that we can have as many tools we can, but more than
that the most important factor will be our decision and availability to get someth
ing
new in our lives |
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