Estudio de factibilidad para la creación de una empresa que se dedique a la confección y comercialización de abrigos impermeables para damas en la ciudad de Quito
Today competition is everyone's concern. In an increasingly globalized world, companies adopt strategies of innovation and creativity, where the different needs, demands and behaviors promote dynamic changes in the structures, instruments and media. This is how the idea to enter the market for...
Autor Principal: | Velásquez Cárdenas, Katty Alexandra |
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Otros Autores: | Zamora Paspuezán, Jennifer Alexandra |
Formato: | bachelorThesis |
Idioma: | spa |
Publicado: |
2014
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Materias: | |
Acceso en línea: |
http://dspace.ups.edu.ec/handle/123456789/6816 |
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Sumario: |
Today competition is everyone's concern. In an increasingly globalized world, companies adopt strategies of innovation and creativity, where the different needs, demands and behaviors promote dynamic changes in the structures, instruments and media. This is how the idea to enter the market for waterproof coats ladies garment with the passage of time due to sudden climatic changes, has become indispensable in the closet of women. Coats besides covering needs protection from the cold, for their designs and materials are converted into a comfortable, elegant and sensual garment when dressing. |
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