Desarrollo de estrategias para el fortalecimiento de exportaciones de calzado para dama producido por PYMES asociadas a la cámara de calzado de Tungurahua- Caltu hacia el mercado venezolano.
The purpose of this project was to investigate the reality that cross Ecuadorian companies Tungurahua footwear sector for the subsequent development of viable strategies focused on increasing exports within the sector and specifically those associated with the CA...
| Autor Principal: | Espinosa Elizalde, Johanna Elizabeth |
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| Otros Autores: | Espinoza Carua, Diana Carolina, Jácome Tejada, Gissela Maribel |
| Formato: | bachelorThesis |
| Idioma: | spa |
| Publicado: |
2014
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| Materias: | |
| Acceso en línea: |
http://dspace.ups.edu.ec/handle/123456789/5782 |
| Etiquetas: |
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| Sumario: |
The purpose of this project was to investigate the reality that cross Ecuadorian
companies Tungurahua footwear sector for the subsequent development of viable
strategies focused on increasing exports within the sector and specifically those
associated with the CALTU companies.
The development of this research make notice that domestic footwear production
presents viable conditions but these conditions must be improved if companies intend
to satisfy an international market, this action involves investments implying
technological improvement, training in production and improvement of labor. This
research is divided into five chapters clearly defined, the same will be announced
briefly below. |
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