Diseño de un plan de comunicación para la socialización de los estudios de preinversión del instituto nacional de preinversión - INP
The "Design of a Communication Plan for the socialization of Studies INP" address participatory communication tools, which allow technical analysts of the Studies of the National Institute of Preinversión, undertake a proper practice of social change, proposed by Alfonso Gumucio. For which...
| Autor Principal: | Vásconez Timm, Karen María |
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| Formato: | bachelorThesis |
| Idioma: | spa |
| Publicado: |
2015
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| Materias: | |
| Acceso en línea: |
http://dspace.ups.edu.ec/handle/123456789/7748 |
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| Sumario: |
The "Design of a Communication Plan for the socialization of Studies INP" address participatory communication tools, which allow technical analysts of the Studies of the National Institute of Preinversión, undertake a proper practice of social change, proposed by Alfonso Gumucio. For which this research the logic of human development based on the logic posed by UNICEF, to try to abolish the concept of linear development imposed on Latin America by developed countries, and analyze the concepts of Human Development,
Planning and Communication from UNICEF criteria, Luis Eladio Proaño and Eduardo Contreras.
The purpose of this research is to design a "Communication Plan" that would be a basis for technical analysts of the Studies of the National Institute of Preinversión (INP) instrument, to socialize INP studies with Ecuadorian communities are located in the areas of influence of such studies. |
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