Creación de un programa radial sobre las actividades institucionales de la Universidad Politécnica Salesiana, sede El Girón.
In this report is possible to appreciate the detailed description of the process which the radio program UPS MAGAZINE, an institutional radio-magazine from Universidad Politécnica Salesiana had to go through, prior to its publication at the University campus community “El Giron”.This program,...
| Autor Principal: | García Mendoza, Gisselle Beatriz |
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| Otros Autores: | Vallejo Zagal, Estefanía Johanna |
| Formato: | bachelorThesis |
| Idioma: | spa |
| Publicado: |
2016
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| Materias: | |
| Acceso en línea: |
http://dspace.ups.edu.ec/handle/123456789/12465 |
| Etiquetas: |
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| Sumario: |
In this report is possible to appreciate the detailed description of the process which
the radio program UPS MAGAZINE, an institutional radio-magazine from
Universidad Politécnica Salesiana had to go through, prior to its publication at the
University campus community “El Giron”.This program, by focusing on
institutional, academic, cultural and sports topics, contributes to the empowerment of
the University identity in young students. The participation and inclusion are the
main axes about the process of this product, since UPS MAGAZINE represents a
spot in which the university can recognize and doing internal dialogues where all
people are welcome. Moreover, one of the goals of the radio program is to make the
students know about the activities that the institution carries out, due to the lack of
them in order to encourage active participation of each member of the UPS. This
radio program is the result of a thorough internal investigation process of the
institution which determined the informative and communicational needs of the
community. UPS MAGAZINE, the radio-magazine, was designed based on young
people and their needs, which combines formats and timeless sound resources with
useful information in order to strengthen relational links between the institution and
students. |
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