Identidad y comunicación institucional a través del uso de las TIC en Sociedad Deportivo Quito
The completion of this work came from the need to strengthen the comprehensive communication football club Deportivo Quito. For this, it is important to implement processes that new technologies of information and communication technologies (ICTs) can provide to the institution. Transmitted by virt...
| Autor Principal: | Naranjo Montalvo, José Andrés |
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| Formato: | bachelorThesis |
| Idioma: | spa |
| Publicado: |
2015
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| Materias: | |
| Acceso en línea: |
http://dspace.ups.edu.ec/handle/123456789/7788 |
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| Sumario: |
The completion of this work came from the need to strengthen the comprehensive communication football club Deportivo Quito. For this, it is important to implement processes that new technologies of information and communication technologies (ICTs) can provide to the institution.
Transmitted by virtual communication and its tools, everything related to the organizational structure, now the club, as well as providing historical information and data of interest. This is to be a unique information space on campus, but also a means serving to increase followers and fans. This website is the official voice of all members of the institution.
To develop the image and content is important from a communications strategy, linking the benefits of ICT, virtual and organizational communication. Provide content of interest that may offer something different users, even more so considering that the project is intended for official use of the equipment. |
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