Diseño de estrategias administrativas, financieras y de mercadeo para la empresa "Quitusoft Estudio Informático" para mejorar su gestión empresarial.

This research takes place in the company QUITUSOFT Computer Studio, located in the south of the city of Quito, in which the design of administrative, financial and marketing strategies are proposed to improve its corporate governance, and thus meet the needs of the owners. The research topic has im...

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Autor Principal: Echeverría Pinto, Silvia Liceth
Otros Autores: Soto Cevallos, Andrea Cristina
Formato: bachelorThesis
Idioma: spa
Publicado: 2012
Materias:
Acceso en línea: http://dspace.ups.edu.ec/handle/123456789/1482
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Sumario: This research takes place in the company QUITUSOFT Computer Studio, located in the south of the city of Quito, in which the design of administrative, financial and marketing strategies are proposed to improve its corporate governance, and thus meet the needs of the owners. The research topic has important significance, since the company currently does not handle any administrative system, and marketing to be known in its business area.