Proyecto asociativo de producción y comercialización de pulpa de mora congelada de los pequeños productores de la zona alta del cantón Pangua provincia de Cotopaxi bajo la modalidad de comercio justo.

In the country there are companies dedicated to the production, eat fruit pulp rcialización However with the development of this project is intended to enter market sectors that have not been covered by this type of product, being made the traditional way, excellent quality, affordable prices and a...

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Autor Principal: Andrade Lema, Daniela Estefanía
Otros Autores: Basantes Correa, Lucas Nain, Espinosa Baño, Karla Ivonne
Formato: bachelorThesis
Idioma: spa
Publicado: 2014
Materias:
Acceso en línea: http://dspace.ups.edu.ec/handle/123456789/7109
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Sumario: In the country there are companies dedicated to the production, eat fruit pulp rcialización However with the development of this project is intended to enter market sectors that have not been covered by this type of product, being made the traditional way, excellent quality, affordable prices and a variety of presentations intended to reach production for different types of social status such as lower middle class mediay, as they go to posesionar differentiating our product in the consumer's mind Yde thus gain market territory.