Plan estratégico comunicativo para el mercado artesanal del sur de Quito.
Communications being a fundamental pillar of human life has been necessary to relate it to the organizational ambit with the interest of studding systematically the way of communication within organizations. Therefore the main objective of this research work is to propos...
Autor Principal: | García Quingaíza, Lorena Estefanía |
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Otros Autores: | Silva Rosero, Evelyn Andrea |
Formato: | bachelorThesis |
Idioma: | spa |
Publicado: |
2014
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Materias: | |
Acceso en línea: |
http://dspace.ups.edu.ec/handle/123456789/5882 |
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Sumario: |
Communications being a fundamental pillar of human life has been necessary to
relate it to the organizational ambit with the interest of studding systematically the
way of communication within organizations.
Therefore the main objective of this research work is to propose a strategic plan for
the Mercado Artesanal Rodrigo de Chávez, from a basic conceptual basis, as well as
the Mercado Artesanal´shistorical background, these concepts and historical basis
helped us develop the strategic plan |
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