Elaboración de un plan estratégico para la operadora de turismo ecological adventure tour Ecoadventure S.A. ubicada en el sector Bellavista en la ciudad de Quito

This work is built by four chapters; it explains the necessary steps to carry out a strategic planning and the implementation of it in Ecoadventure S.A. Company. The first chapter contains the theoretical framework, this is detailed concepts that describe the strat...

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Autor Principal: Carvajal Vistín, Doris Elizabeth
Otros Autores: Kwok Tacan, Marina Chiali
Formato: bachelorThesis
Idioma: spa
Publicado: 2014
Materias:
Acceso en línea: http://dspace.ups.edu.ec/handle/123456789/5831
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Sumario: This work is built by four chapters; it explains the necessary steps to carry out a strategic planning and the implementation of it in Ecoadventure S.A. Company. The first chapter contains the theoretical framework, this is detailed concepts that describe the strategic planning, it identifies who are the participants and the steps to accomplish this process. It also talks about the tourism because this company is a tour operator.