Estudio de factibilidad para la producción y comercialización de chimeneas andinas transportables con fragancias aromatizantes en la ciudad de Quito.

The research presents the generalities associated with the need to create a company that manufactures decorative fireplaces, covering the requirements of Quito, relating it to the major environmental factors and with the likes of the population, the main and specific objectives was also determined t...

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Autor Principal: Bravo Espinoza, Diana Margarita
Formato: bachelorThesis
Idioma: spa
Publicado: 2014
Materias:
Acceso en línea: http://dspace.ups.edu.ec/handle/123456789/6903
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Sumario: The research presents the generalities associated with the need to create a company that manufactures decorative fireplaces, covering the requirements of Quito, relating it to the major environmental factors and with the likes of the population, the main and specific objectives was also determined that want to achieve with the project and the methodology and research techniques used are explained. Referred generalities discussed everything about the product, its features, functionality, presentation, among others, includes market research and the results of it that led to the determination of supply, demand and market share, plus marketing mix elements were analyzed