Proyecto de aplicación de estrategias de marketing viral a travéz del uso de redes sociales para promocionar los productos del mercado artesanal del Distrito Metropolitano de Quito

The draft Labour Grade intervention is to formulate an application of viral marketing strategies through social networks to promote products. To achieve this associative comprehensive development project is part of a process of participation and organization of the members of the craft market. The p...

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Autor Principal: Torres Noboa, Cristian Fernando
Otros Autores: Yupangui Ontaneda, Mayra Johanna
Formato: bachelorThesis
Idioma: spa
Publicado: 2015
Materias:
Acceso en línea: http://dspace.ups.edu.ec/handle/123456789/9538
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Sumario: The draft Labour Grade intervention is to formulate an application of viral marketing strategies through social networks to promote products. To achieve this associative comprehensive development project is part of a process of participation and organization of the members of the craft market. The planning solution needs; aims to provide a strategic plan as an option for continuous improvement to all who make up this town , thus allowing these small producers and traders make the most of the actual sales capacity which can reach through proper application of digital tools marketing and thus increase their income , which will result in members belonging , have a better lifestyle.