Manual audiovisual sobre guerrilla de la comunicación como resultado de talleres de comunicación popular realizados en el barrio de La Roldós
The present project was made as a result of colaboration of several collectives of artists of the District of La Roldós, with which through music, guerrilla communication and a little of the popular communication, a documentary was developed as an alternative to the Visual pollution that we live dai...
| Autor Principal: | Ortega Nuñez, Alexis Antonio |
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| Formato: | bachelorThesis |
| Idioma: | spa |
| Publicado: |
2018
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| Materias: | |
| Acceso en línea: |
http://dspace.ups.edu.ec/handle/123456789/15312 |
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| Sumario: |
The present project was made as a result of colaboration of several collectives of artists of the District of La Roldós, with which through music, guerrilla communication and a little of the popular communication, a documentary was developed as an alternative to the Visual pollution that we live daily in the communication and the cultural grammar of capitalist hegemony, for this has been made an audiovisual manual as the result of the workshops worked in La Roldós under the popular communication methodology in conjunction with the guerrilla communication, exemplifying the various techniques that the guerrillas of communication gives us to fight the relations of power and consumerism, besides that helped the resignification of situations in the daily life of young people in the neighborhood of La Roldós, such as discrimination, classism, gender issues, and the production of dissident and alternative messages that emerged to raise awareness of the catastrophic result of consumerism as a social practice and the most important thing that could be found, ways to combat these communicational diseases through artistic proposals combined with the guerrilla of the communication. |
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