Proyecto de factibilidad para la creación de una microempresa dedicada a la enseñanza de artes marciales (karate-do, taekwondo) ubicado en el sur de la ciudad de Quito

This thesis has as main objective to demonstrate the feasibility of creating a small business dedicated to teaching martial arts Quitumbe area south of the city of Quito, classes will be taught taekwondo and karate-do as well as it will complement the performing service promotions therefore to carry...

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Autor Principal: Benítez Calderón, Nancy Tatiana
Otros Autores: Ramírez Quintana, Elena Elizabeth
Formato: bachelorThesis
Idioma: spa
Publicado: 2013
Materias:
Acceso en línea: http://dspace.ups.edu.ec/handle/123456789/5213
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Sumario: This thesis has as main objective to demonstrate the feasibility of creating a small business dedicated to teaching martial arts Quitumbe area south of the city of Quito, classes will be taught taekwondo and karate-do as well as it will complement the performing service promotions therefore to carry out the whole project was necessary to make several studies. The market was one of the first to analyze it, where it was determined that the target market of the project, will be the habitants of the area Quitumbe L1 between the ages of 5-35 years old, this information could be obtained demand current for the year 2013 which is 713 people and an unsatisfied demand of 382 which is expected to cover in a 41.88% considering the capacity of the project, finally in this study it was evident that the business to be implemented will have acceptance by the people of this sector.