Proyecto de factibilidad para la creación de una microempresa dedicada a la elaboración y comercialización de los productos: lonchera de frutas y arreglos frutales, en la ciudad de Quito.
To analyze the feasibility of the project development and product marketing such as fruit lunchbox and fruit arrangements, in the city of Quito, it´s objective is to provide healthy food considering it´s beneficial qualities. The first section gives a brief analysis of the current situation...
| Autor Principal: | Alajo Pichucho, Jessica Elizabeth |
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| Otros Autores: | Estupiñan Espinosa, Doris Lizeth, Jácome Aráuz, Stephany Jacqueline |
| Formato: | bachelorThesis |
| Idioma: | spa |
| Publicado: |
2014
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| Materias: | |
| Acceso en línea: |
http://dspace.ups.edu.ec/handle/123456789/5841 |
| Etiquetas: |
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| Sumario: |
To analyze the feasibility of the project development and product marketing such as fruit
lunchbox and fruit arrangements, in the city of Quito, it´s objective is to provide healthy
food considering it´s beneficial qualities.
The first section gives a brief analysis of the current situation of Ecuador referring to the
food industry and people eating habits.
The market survey shows the major competitors, suppliers, the type of demand and
quality of healthy food in Quito.
Technical study provides information on the capacity of the project, location, availability
of labor, quantity and quality of raw material, describes the process and production flow
chart. |
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