Factores determinantes del éxito competitivo en la mipyme: un estudio empírico en empresas peruanas
This paper analyses the factors associated with the competitive success of MSMEs in Peru. A qualitative research was carried out with a sample of 94 companies with more than 5 employees. Factors for competitive success are studied from the perspective of the resource-based theory. Results show that...
| Autor Principal: | Rocca Espinoza, Eduardo |
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| Otros Autores: | García Pérez de Lema, Domingo, Duréndez Gómez-Guillamón, Antonio |
| Formato: | Artículo |
| Idioma: | spa |
| Publicado: |
Pontificia Universidad Católica del Perú
2017
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| Materias: | |
| Acceso en línea: |
http://revistas.pucp.edu.pe/index.php/contabilidadyNegocios/article/view/16431/16815 |
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| Sumario: |
This paper analyses the factors associated with the competitive success of MSMEs in Peru. A qualitative research was carried out with a sample of 94 companies with more than 5 employees. Factors for competitive success are studied from the perspective of the resource-based theory. Results show that MSMEs that develop a more complete management control system and have more efficient human resources practices have a better chance to succeed in a competitive market. These results are especially useful for MSMEs managers and governmental directors in order to promote and design strategies and policies that promote the growth and competitiveness of MSMEs. |
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