Consumption and distribution trends in the market of maize arepas in the city of Bogotá, D.C.

The characterization of the maize arepas market in the Colombian capital can generate concerns, since elements such as consumption trends and distribution channels will make a significant contribution to the city’s productive sector that is interested in this economic activity. Its representation in...

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Autor Principal: López Rodríguez, Campo Elías
Otros Autores: Moreno Luengas, Belkyz Adriana, Lombana Díaz, Edgar
Formato: info:eu-repo/semantics/article
Idioma: spa
Publicado: Universidad Santo Tomás 2018
Materias:
Acceso en línea: http://revistas.usta.edu.co/index.php/cife/article/view/3893
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Sumario: The characterization of the maize arepas market in the Colombian capital can generate concerns, since elements such as consumption trends and distribution channels will make a significant contribution to the city’s productive sector that is interested in this economic activity. Its representation in the market basket makes it accessible to all socioeconomic levels, since there are different formats and prices that the consumer can choose. Regarding the methodology, in the first part of the fieldwork a study was elaborated based on a descriptive design of quantitative type, using a non-probability sampling with 384 information units; in the second part, a qualitative observation was developed using logbooks to collect the information. The results of the study determine representative features that characterize the consumption trends and the distribution channels present in the maize arepa market in the city of Bogotá, D.C.