International Expansion of Colombian Firms: Understanding their emergence in foreign markets
This paper aims to show that, although there is no evidence of a generalized pattern within the internationalization process of Colombian firms, there are common features in the majority of the observed firms: the election of exportations as the main entrance tool, the entrance to countries within a...
Autor Principal: | Veléz-Ocampo, Juan |
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Otros Autores: | Gonzalez-Perez, Maria Alejandra |
Formato: | info:eu-repo/semantics/article |
Idioma: | eng |
Publicado: |
Pontificia Universidad Javeriana
2016
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Materias: | |
Acceso en línea: |
http://revistas.javeriana.edu.co/index.php/cuadernos_admon/article/view/16374 |
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Sumario: |
This paper aims to show that, although there is no evidence of a generalized pattern within the internationalization process of Colombian firms, there are common features in the majority of the observed firms: the election of exportations as the main entrance tool, the entrance to countries within a short geographical and psychological distance, and the development of local strategic advantages that eventually replicate abroad. A poll and a structured interview were used, including numerical and categorical variables, followed by a cross analysis of cases. It was also found that internationalization decisions operate under an ad-hoc basis and rely heavily on the experience and intuition of top decision-makers at the company level. |
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