Plan estratégico para la mejora administrativa de la empresa Unifida S.A. administradora de fondos y fideicomisos ubicada al norte de la ciudad de Quito
Unifida SA is a company whose primary object is to provide to small and big companies trusts and funds administration services. These trusts and funds are used as investment and / or financing sources. The content describes a brief overview of the company, its...
Autor Principal: | Sanipatin Villavicencio, Lizbeth Jacqueline |
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Otros Autores: | Santander Ureta, Elsa Monserrat |
Formato: | bachelorThesis |
Idioma: | spa |
Publicado: |
2014
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Materias: | |
Acceso en línea: |
http://dspace.ups.edu.ec/handle/123456789/5833 |
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Sumario: |
Unifida SA is a company whose primary object is to provide to small and big
companies trusts and funds administration services. These trusts and funds are used
as investment and / or financing sources.
The content describes a brief overview of the company, its line of business and its
development in the trust market. Also, it describes the different types of businesses
that Unifida SA offers to its customers.
However, Unifida’s internal management has a problem because it does not have an
outlined goal to follow. Therefore, it is proposed a management improvement plan.
It is explained, throughout the theoretical framework, fundamental applied concepts
such as: strategic planning, its evolution, features, importance, objectives and
strategic direction. |
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