Los memes como instrumento comunicacional en la transmisión cultural de los refranes y el discurso enunciativo en la Plaza de la Independencia de la ciudad de Quito.

Oral traditions and expressions are a fundamental part of the culture of societies, and even constitute as part of their intangible heritage; they are transmitted under a replication mechanism of these elements through cultural units called memes. This research sought to approach the process of t...

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Autor Principal: Váscones Vera, Patricio Gabriel
Formato: bachelorThesis
Idioma: spa
Publicado: 2014
Materias:
Acceso en línea: http://dspace.ups.edu.ec/handle/123456789/6936
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Sumario: Oral traditions and expressions are a fundamental part of the culture of societies, and even constitute as part of their intangible heritage; they are transmitted under a replication mechanism of these elements through cultural units called memes. This research sought to approach the process of transmitting cultural elements, taking into account the validity and relevance within the host society . The influence of technology , of foreign words have gradually influenced the partial or complete disappearance of certain phrases , proverbs and other expressions , affecting intangible heritage of cultures.