Plan para exportación de un nuevo producto - malanga semiprocesada en la provincia Morona Santiago al mercado de EE.UU. Para beneficiar a los productores de malangar
The main purpose of the thesis is based on the development of an export plan as a feasible tool seeks to solve the problems of taro growers in Morona Santiago, through which also generate jobs and circulating for homes taro producers, considering that this is a sector that has been seizure in terms...
| Autor Principal: | Zaruma Ávila, María Ester |
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| Formato: | masterThesis |
| Idioma: | spa |
| Publicado: |
2015
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| Materias: | |
| Acceso en línea: |
http://dspace.ups.edu.ec/handle/123456789/7491 |
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| Sumario: |
The main purpose of the thesis is based on the development of an export plan as a feasible tool seeks to solve the problems of taro growers in Morona Santiago, through which also generate jobs and circulating for homes taro producers, considering that this is a sector that has been seizure in terms of marketing their products. This work seeks the benefit reflected in their economies, this will be through policies and strategies will create a business that meets the following functions: collect the total production at fair prices and product without discrimination. In order to develop a useful tool, the following work is structured in three parts: The first serves as theoretical foundations to raise the proposal considered in the present work presents concepts that are useful to have an overview of the aspects that the company will have to perform both nationally and internationally and then understand how to structure the proposal that will solve the problem . |
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