Loyalty formation and its contribution to tourist destiny management

The study of sustainable tourism from the perspective of the consumer is becoming central to tourism managers, who are now clearly aware of the importance of keeping long lasting relationships with their customers on the basis of responsible proposals. In this context, the present work analyzes the...

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Autor Principal: Moliner Velásquez, Beatris
Otros Autores: Gil Saura, Irene, Ruiz Molina, María Eugenia
Formato: info:eu-repo/semantics/article
Idioma: spa
Publicado: Pontificia Universidad Javeriana 2009
Materias:
Acceso en línea: http://revistas.javeriana.edu.co/index.php/cuadernos_admon/article/view/3833
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