The New Challenges to Corporate Communication in the So-called Knowledge Society: from Information Management to the Creation of Organizational Knowledge

The Information Society (IS) is the framework where “intelligent corporations or learning organizations” are moving. It is in such organizations where appropriate information management, the subject matter of corporate communication, is more meaningful. The competitiveness that IS brings about makes...

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Autor Principal: Martín, Irene; Unviersidad Pontificia de Salamanca, España
Formato: info:eu-repo/semantics/article
Idioma: spa
Publicado: Pontificia Universidad Javeriana - Facultad de Comunicación y Lenguaje 2007
Materias:
Acceso en línea: http://revistas.javeriana.edu.co/index.php/signoypensamiento/article/view/4594
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